Walvis Bay – The Vice President of the Chinese company which constructed the new container terminal on reclaimed land in the Port of Walvis Bay, and which was officially inaugurated last week Friday, says that the international company has learned a lot from its local suppliers, subcontractors, designers and others who were involved in the the project. “We have learned as much from you in other spheres as you may have learnt from us and for that we remain thankful,” said Li Yi at the inauguration.
“Dynamic communication with relevant stakeholders is an essential element of business success.” – UHC.
But many businesses in Namibia including SMEs miss this chance as a result of failure to acknowledge this key strategic function within their enterprises.
Whether it is with internal stakeholders (staff) or identified external stakeholders, communication helps an organisation move forward in realising its corporate objectives and position itself for relevance amongst the very stakeholders it serves.Read More
In their seminal work “Effective Public Relations”, Cutlip, Center and Bloom describe public relations as “a distinctive management function which helps establish and maintain mutual lines of communication,understanding, acceptance and co-operation between an organization and its publics.” In doing so, communications/PR is at the very heart of an organization. It is the soul of the organization, which allows it to take effective organizational decisions to move it dramatically forward towards meeting its corporate objectives.Read More
So, I had an interesting encounter (or three) recently where upon being introduced by clients (two different sets of clients on the same day) to some other Public Relations Professionals and , the following conversation took place:
Them: “Oh hi. Nice to meet you but I don’t know you..” or “Oh Hi. I have never heard of you..”
Me: “Have you heard of my client so and so..?”
Them: “Well yes of course……”
Me: “ Well good. Then I have done my job”Read More